The NIL is here, and it is taking the world of college athletics by storm. It is changing aspects of athletics for all those involved whether you’re a coach, player, or third-party collective making the deals themselves. The hardest part of NIL is the confusion,...
In today's day and age sponsorships play a huge role not only in pro sports but in college sports as well. If you have ever experienced a college gameday weekend you see sponsorship tents, trick shots done by fans, and even ESPN College Gameday Built...
It has been revealed that Amazon has bought exclusive rights to Thursday Night Football deal. This means that it will be aired exclusively via Amazon prime streaming services. This is a first for the world of sports. Switching from cable to streaming as an exclusive...
As the world slowly starts to roll into this new normalcy of a post-Coronavirus world, sports are beginning to open back up. College sports are good to go with less fans in the stands, NASCAR and UFC have already held matches and events. The NBA...
Over the years there have been a whirlwind of opinions, statistics, and arguments on whether or not student athletes should be paid or be able to make money off of their name and likeness. It has seemed like an endless battle with no change in...
It’s no secret that streaming services have not only become omnipresent, but also a source for excellence in programming in today's society. The cattle call leaving cable for these services is overwhelming. The rationale is simple; low price, ability to obtain it virtually anywhere, and...
It’s no secret that we live in a tech savvy world. People would rather talk online than in person. Texting is more popular than calling. Social media is the new way people are obtaining and sharing information. One thing that has blown up over the years...
Land O’ Frost joined the Knox Sports Marketing team in 2001. Since their joining, we have been able to successfully execute years literally thousands of youth league contracts . Land O’ Frost is the corporate sponsor of over 375 youth leagues spanning all across the...
In 1997 Knox Sports Marketing began its journey down an unknown road. We started as a small company in a niche that seemed bizarre event to insiders – sport sponsorship consultations and contract negotiation. Now, over 20 years later we have this once unfamiliar concept...
Without actual games to discuss, sports media has been filing Olympic time slots ripping the Rio game and their organizers for every imaginable future malady. As fun as it would be to pile on, a much more intriguing battle is happening in the social ethosphere...