What Are Targeted Ads?

Posted on June 21, 2019

Online marketing is huge nowadays. People have access to online shopping, stores, services, and ads from their phones and laptops. It’s easily accessible, reliable, and literally at your fingertips. But how do the ads that interest you manage to find their way into your feed? Orwellian as it may seem, the answer is simple: targeted…

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The Decline of Print and Radio

Posted on June 22, 2018

It’s no secret that print media and radio ads are slowly dying. In today’s day and age, all forms of marketing are turning to online platforms.  With people listening to streaming services and turning to social platforms such as Twitter and Facebook to keep up with news, people seem to be turning away from print…

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