May 17, 2023
Work Life Balance
Paul and Brandon discuss creating a healthy work-life balance while working in sports. ...
Paul and Brandon discuss creating a healthy work-life balance while working in sports. ...
Paul and Bradon share tips, tricks, and best practices for closing the deal. They also reminisce on stories of deals that have gone great and horribly wrong. You won't want to miss this episode. Listen now! ...
We are joined by Dillion Parkhill from Texas A&M. Paul, Dillion, and Bradon dive deeper into the topic of client services. They cover everything from best practices, what they look for in potential employees, how to handle hard situations with clients, and even walk us...
Paul and Brandon discuss the differences between using traditional agencies vs sports marketing agencies to aid in your sports sponsorship contracts. ...
We're kicking off season 5 with a fan-favorite topic! We're joined by Kat Jones, the Director of NIL at the University of Tennessee. We dive into what the schools are doing to aid athletes in their NIL endeavors, how the NIL role has changed since...
Brandon and Paul discuss playoff expansions and how it will change bowl games as we know them. They also discuss hospitality and share some stories on personal hospitality fails and successes. ...
We jump outside our wheelhouse in our latest episode as we discuss selling sponsorships for music vs for sports. We are joined by the incredible Andrew Goldberg as we dive into this topic! ...
Brandon and Paul are joined by Phillip Sampietro as we dive into sports sponsorships from the perspective of a small sponsorship client. Topics they discuss are: What percentage of your advertising budget goes into sports? How do you measure success? What type of inventory does...
Paul and Brandon discuss how to manage multiple partners in the same category. They unpack this from a school/team perspective and a client/agency perspective. They dive into everything from: IP Rights ExclusivityThe difference between pro and college teams managing multiple partners and more! ...
Not all sports sponsorship deals are large six-figure deals. Some are smaller, local deals. What is the best way to manage those deals? What are practical ways to ensure success for those clients? Paul and Brandon dive into how to achieve success in small sponsorship...