Tag: marketing agency
Every once in a while, we decide to write something about what's going on in the world of sports marketing.
Traditional vs. Sports Marketing Agencies
Posted on August 5, 2024
In the past, traditional agencies played a significant role in the world of sports. They were involved in the creative process, media buys, and sports sponsorships. However, the landscape has drastically changed over the last two decades. Today, sports marketing has become far more complex, leading towards specialization. As the industry has evolved the complexity…
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