Tag: Millennials
Every once in a while, we decide to write something about what's going on in the world of sports marketing.
How Playing One Sport Changed the Sports World
Posted on August 12, 2019
It’s no secret that paid attendance across sports is down, and theories abound with reasons why. From money being tight to millennials wanting more than just a game day experience. We have another theory, one that has not been written about yet and spells more long-term doom for active attendance. Kids today are not viewing…
Read More
How Fan Engagment Has Changed For The Millennial Generation
Posted on April 19, 2019
The face of sports is ever-changing, and so are the fans. Especially for fans in the millennial generation. With this generation of sports fans, the impact of engagement is crucial to success in the sports world. For our generation, getting fans in the door is not easy. Ticket sales may be lagging with some organizations,…
Read More