Tag: NBA
Every once in a while, we decide to write something about what's going on in the world of sports marketing.
Black History Month | Influential African American Athletes
Posted on February 21, 2020
In honor of Black History Month, we wanted to showcase some of the incredible and monumental African Americans in the world of sports. The world of sports would not be the same without many of these incredible athletes and we’re very thankful for them paving the way. There are so many influential African American athletes…
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Mental Health For Athletes
Posted on November 6, 2019
It’s clear that mental health is at a unique point in history. According to the National Institute of Mental Health, one in five adults lives with a mental illness. Mental illness can take a toll on anyone, especially those in the spotlight and who are under large amounts of stress, like athletes. On top of…
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Twitter: Changing the way sports are viewed… Well, Trying.
Posted on July 12, 2016
Recently Twitter has been expanding its mini-blogging platform to new heights. A partnership with Periscope and new updated features coming out monthly keep Twitter in one of the top spots when it comes to the social media platform competition, possibly bringing live sports on Twitter. In an all-out effort at World social domination, Twitter has…
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How Orlando Sports are Stepping Up in Time of Need
Posted on June 16, 2016
It is hard to fathom the recent tragedies currently going on in Orlando, Florida. As an Orlando native, I can personally say that times are extremely tough for the City Beautiful. The recent murder of Christina Grimmie at an Orlando nightclub, the horrific Pulse nightclub shooting, and the alligator attack on a little boy at…
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Should Companies Sponsor Big Brother Coverage in Sports?
Posted on January 23, 2013
Should players clean up their acts in order to be allowed a sponsorship? After hearing about an on and off-court verbal incident with Carmelo Anthony and the visiting Kevin Garnett, the New York Knicks decided to use their sophisticated in-arena recording devices to tape all the in-game banter. Deemed a preventative measure by the home…
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Say It Ain’t So! NBA Jersey Sponsorship?
Posted on October 10, 2012
Recently, the NBA has been public with their desire to make the last brand money grab and place corporate logos on the jerseys of their member teams. It will be interesting to see the outcry that this brings because, in the Universe of the Big Four US sports, the game jersey has seemingly been the…
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