Tag: Name Image and Likeness
Every once in a while, we decide to write something about what's going on in the world of sports marketing.
A Deeper Look Into the Future of NIL
Posted on June 25, 2024
NIL (Name, Image, and Likeness), which has been in effect for almost three years, has significantly changed from the beginning. From the start, it has been a winding path to navigate, and it continues to evolve with recent rules and laws being passed and discussed. The landscape is chaotic and disorganized, with ongoing lawsuits and…
Read MoreNIL
Posted on November 2, 2022
The sudden emergence of name, image, and likeness or NIL in college athletics has left schools with many unanswered questions and unpredictabilities due to how fast the process has moved along. NIL impacts athletes and universities. NIL was pushed onto the scene before people were ready for it. People around the country were unhappy that…
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