Blog
Every once in a while, we decide to write something about what's going on in the world of sports marketing.
Closing the Deal
Posted on July 22, 2021
Cold calling is one thing, but at some point, you have to close the deal. What is the path to closing the deal? How do I know how to structure things in a pitch? What are some things I should keep in mind when giving a pitch? We break it down below. First things first,…
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Selling from your alma mater
Posted on July 12, 2021
Selling sponsorships for your alma mater sounds like a dream come true. But the truth is, while it comes with a multitude of pros, it also creates a unique set of challenges. One of the many sets of challenges can be distinguishing your emotions. It can be difficult to set aside your emotions and come…
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Meet our summer intern!
Posted on June 8, 2021
My name is Kol Lewis and I am a senior at the University of Tampa. I am pursuing a bachelor’s degree in Sport Management with a minor in Communications. By pursuing the sports management route, my ultimate goal is to work within a Sports Strategy & Administration department for a professional sports organization. I’ve always…
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Amazon Wins Exclusive NFL Rights
Posted on May 17, 2021
It has been revealed that Amazon has bought exclusive rights to the Thursday Night Football deal. This means that it will be aired exclusively via Amazon Prime streaming services. This is a first for the world of sports. Switching from cable to streaming as an exclusive rights holder for Thursday Night Football. What does this…
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March Madness
Posted on March 23, 2021
March Madness History March Madness first started in 1939 and quickly became a premier sporting event year-after-year. It is the largest major basketball tournament in the U.S., consisting of six rounds. The first round starts with 64 teams, then dwindles to 32, then they have the Sweet Sixteen, the Elite Eight, the Final 4, and…
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Meet our spring intern, Spencer!
Posted on February 16, 2021
Hello. I am Spencer Graff, a Senior at the University of Tampa and the spring intern for Knox Sports Marketing. I am a sports management major who plans on attending law school after graduation with the ultimate goal of working in the legal department for a professional team. I really hope to learn a little…
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2021: Our predictions for this years sports.
Posted on January 5, 2021
The world of sports looks so different. While fans may be in the stands in some states, it’s still in reduced numbers. Bubble basketball is still real, and while things still are not where we wanted them to be, they’re getting better. So when will they be back to normal? While nothing is set in…
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Should sports continue the at-home game technology post-pandemic?
Posted on November 4, 2020
It is no secret that sports have changed in 2020. While we are seeing sports slowly start to return, they are nothing as they were. Teams are playing games in “bubbles,” cardboard crowds have replaced human ones, and virtual audiences are where the main focus is. As fans begin to trickle back into the stands,…
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Meet our fall intern, Alex!
Posted on October 6, 2020
I am Alex and I am the fall intern at Knox Sports! I am currently a senior at Florida Southern College in Lakeland, FL. and am looking forward to graduating and starting a career in the sports world. After graduation, my goal is to work with a firm or team in the marketing and sales…
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Pac-12 Players Boycott Season
Posted on August 4, 2020
Pac-12 players have threatened to sit out this season unless they are paid 50% of the revenue from this season. They say the demands are long overdue and have to do with their human rights. Both the Coronavirus global pandemic and racial injustice were brought up with concerns about this college athlete boycott. But how would…
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